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Shelf edge marketing has come a long way since the days of item and price. Print technology has advanced to the degree that what used to seem impossible can now be achieved in just a few hours. GPC has embraced these technologies and have even added a few of their own. With our proprietary sign management system the sky is the limit.
The Status Quo With the process of printing retail shelf tags remaining static for many years, Nexgen seized the opportunity to re-invent the process. Learn how we transformed an industry with our digital printing technology.
The Big Idea We set out to bridge traditional gaps between Marketing, Advertising, IT, and Merchandising at the shelf level. Learn how our program allows all retail promotions groups to collaborate like never before.
The Solution 4% lift in sales with product photos, 40% reduction in tag preparation plus delivered in planogram order, 1.5 times faster for custom template design. We'll show you how it's possible with our integrated software and on-demand digital press technology.
When it comes to shelf edge advertising, see why the "Next Big Thing" in retail is actually quite small. Learn More
See the results when Nexgen conducted an 8 week undisclosed test focused on pricing operation and staff productivity. Read Case Study
Want to compare your current shelf tag with ours? No problem, click here to request any of our shelf tag samples.
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